I have discovered from researching that I have a large target audience. Older generations and younger generations will be interested in my music video. Therefor I must look into involving both sides of my target audience with in my focus groups and audience research. I will be composing focus groups with a mixture of under 18's and over 25's.
Monday, 21 September 2015
Sunday, 20 September 2015
QUESTIONAIRRE
I have created a questionnaire to discover what appeals to my certain target audience. I will be calculating and analysing my findings, as this will help me to produce my final outcome. As my track is an indie song i feel that my target audience will be a niche audience.
BREIF - I am currently in the process of creating a music video for my A2 coursework media. I would like to ask my target audience a few questions in order to carry out further research and planning for my music video.
1. How old are you? (Please tick)
MY QUESTIOAIRRE
BREIF - I am currently in the process of creating a music video for my A2 coursework media. I would like to ask my target audience a few questions in order to carry out further research and planning for my music video.
1. How old are you? (Please tick)
- under 18
- 18-25
- 25-35
- 35-45
- 45+
2. What is your gender?
- Male
- Female
- Transgender
- Prefer not to say
3. What typical features/conventions do you expect to see in a rock music video? (e.g Social realism subjects, live performance)
……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………….
4. What are your favourite artists/bands at the moment? Why?
……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………….
5. What type of music videos appeal to you the most?
- Performance based (artist/band performing whilst lip syncing)
- Narrative based music videos (including a story, usually social realism/contemporary society)
- Perfomance and Narrative (story line including clips of the artists performing)
6. How do you access music videos?
- Smartphone
- Television programmes
- Tablet/Desktop device
- Other
7. How often do you watch music videos?
- Everyday
- Often
- Rarely
- Never
8. How important are music videos to you? Do you think that a music video should have a specific meaning or message?
……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………….
Tuesday, 15 September 2015
MAKING ALTERATIONS
MAKING ALTERATIONS TO MY RECORD LABEL
I have decided to make alterations to my record label logo. I have used an online software to change the style of my chosen template.
By changing the style of the font to a more contemporary style adds to the modern image of the logo. 
I have used the softwares tools, and I altered the logos width and size.
Using the software I have changed the colours of the logo. I have changed the colour scheme to a limit of 2 colours. FINAL OUTCOME
FINAL IDEA BRAIN STORM
BRIEF // PEOPLE ARE STRANGE
The video starts with a cross dress in a dark room with a mirror. The man is slowly putting on make up and turning himself into a separate identity. Close up shots of the cross dresser's face will be used to show his feminine character. Shots of the performer (cross dresser), will be used to incorporate performance shots into the video.
The cross dresser then enters society, shots of the character putting on sunglasses will portray the character hiding all sense of his male identity as he is presenting himself as a women. People stare at the character and disapprove. The song plays, "women seem wicked when you're unwanted", at this point, members of society are observing the character with distaste and disapproval. Performance shots of the character singing the lyrics to the song will be used through out the video. I will be using a screen projector to shine famous images of actresses through the years such as Marilyn Monroe and Audrey Hepburn, to convey the characters admirations and aspirations, throughout the performance shots to create a cinematic feel to the video.
When the cross dresser is shown walking through the street, the video will then focus on a couple of a man and woman. The two look at the cross dresser with disgust. The rest of the duration of the video then focuses on the couple. The cross dresser secretly inspires the man who looks at him with disgust. The couple walk on, close up shots of the male are used to show his doubt in his own identity, conveying his unhappiness in his own skin. The couple are shown at home, when the man is on his own shots of him trying on make up and womens clothing will convey how, the cross dresser's (strangeness) has transferred to himself. The man is shown throughout his normal day to day life as normal and miserable, but when he is alone he finds joy in cross dressing. Therefore he feels strange to society as he hides his joy.
Towards the end of the track plays a piano solo. The man will be shown playing the piano, whilst the cross dresser is shown performing. The shot reverse shot will connote how the two strange people are united. Dark lighting will be used to create a cynical atmosphere, whilst presenting unhappiness. The track's vocals and instrumental turns hysterical towards the end. At this point the cross dresser is performing, whilst the male character is playing the piano hysterically. The music video ends on a split screen of both the male character and the cross dresser, to convey how the two characters are united.
As the track is only 2.20 seconds long I would like to include some narrative with out the track before the video starts. I would like to write a monologue to include at the beginning of the video to set the scene of the story that lies ahead. As Jim Morrison was a poet, by composing a piece of writing this presents my artists poeticness, relating to Jim Morrison himself.
I particularly like this poem by Ruth Walters to open my music video, as it features how being strange is hard to accept.
They all exalt in normal
they do not like the weird,
they slander anybody
who's slightly out of gear.
They all berate the odd ball
that stands out from the crowd.
You've seen odd balls at parties
hung loose, all odd and proud.
The odd ball talks excitedly
about his odd ball ways
The things that other people fear
or find a trifle strange.
They say that he's not normal,
they snigger and they grin
but he'd rather be an odd ball
than normal, just like them.
I feel that using this poem before the track starts will engage the audience. I will be composing a focus group to decide whether or not my audience feel that this is a good idea.
When the cross dresser is shown walking through the street, the video will then focus on a couple of a man and woman. The two look at the cross dresser with disgust. The rest of the duration of the video then focuses on the couple. The cross dresser secretly inspires the man who looks at him with disgust. The couple walk on, close up shots of the male are used to show his doubt in his own identity, conveying his unhappiness in his own skin. The couple are shown at home, when the man is on his own shots of him trying on make up and womens clothing will convey how, the cross dresser's (strangeness) has transferred to himself. The man is shown throughout his normal day to day life as normal and miserable, but when he is alone he finds joy in cross dressing. Therefore he feels strange to society as he hides his joy.
Towards the end of the track plays a piano solo. The man will be shown playing the piano, whilst the cross dresser is shown performing. The shot reverse shot will connote how the two strange people are united. Dark lighting will be used to create a cynical atmosphere, whilst presenting unhappiness. The track's vocals and instrumental turns hysterical towards the end. At this point the cross dresser is performing, whilst the male character is playing the piano hysterically. The music video ends on a split screen of both the male character and the cross dresser, to convey how the two characters are united.
As the track is only 2.20 seconds long I would like to include some narrative with out the track before the video starts. I would like to write a monologue to include at the beginning of the video to set the scene of the story that lies ahead. As Jim Morrison was a poet, by composing a piece of writing this presents my artists poeticness, relating to Jim Morrison himself.
I particularly like this poem by Ruth Walters to open my music video, as it features how being strange is hard to accept.
BEING ODD POEM by Ruth Walters
They all exalt in normal
they do not like the weird,
they slander anybody
who's slightly out of gear.
They all berate the odd ball
that stands out from the crowd.
You've seen odd balls at parties
hung loose, all odd and proud.
The odd ball talks excitedly
about his odd ball ways
The things that other people fear
or find a trifle strange.
They say that he's not normal,
they snigger and they grin
but he'd rather be an odd ball
than normal, just like them.
I feel that using this poem before the track starts will engage the audience. I will be composing a focus group to decide whether or not my audience feel that this is a good idea.
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